Strengthening Entrepreneurial Competence through Community-Based Science Learning: Integrating Local Business Practices into Natural Science Education
DOI:
https://doi.org/10.66052/kzt34s16Keywords:
entrepreneurial spirit; community-based business; MSMEs; economic empowerment; Digital marketing.Abstract
This article aims to examine how community-based business practices play a role in building the entrepreneurial spirit of the community, especially in groups that have local economic potential but still face limitations in business management, digital literacy, and the courage to take on business opportunities. This study uses a literature study method with a qualitative descriptive approach through the analysis of various national journals published in the last five years and discusses entrepreneurship, community empowerment, and community-based business development. The results of the study show that (1) active community involvement in the business community is able to increase the entrepreneurial spirit through strengthening social capital, cooperation, trust, and the formation of an environment that supports innovation and courage in doing business. (2) Entrepreneurship training, business assistance, financial recording, use of digital technology, and social media-based marketing have been proven to improve managerial skills, productivity, and competitiveness of business actors. In addition, support in the form of product certification, women's capacity building, and social entrepreneurship development also expand market access and create more sustainable economic opportunities. The findings of the study show that community-based business practices not only function as a means of increasing income, but also become an effective social learning medium in forming entrepreneurial characters that are independent, creative, innovative, collaborative, and adaptive to changes in the economic environment. This study concludes that strengthening community-based business practices needs to be continuously supported through synergy between the government, educational institutions, the business world, and the community to create a sustainable entrepreneurial ecosystem. The novelty of this article lies in the presentation of a comprehensive study of the role of community-based business practices as a means of forming an entrepreneurial spirit that is not only oriented towards economic profits, but also on strengthening social capacity, community empowerment, and sustainable local economic development.
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